Tracy is an award-winning art director who has worked at top-ranking ad agencies throughout the Dallas/Fort Worth Metroplex. She has a remarkable ability to transform client information into eye-catching visuals based on strong, concise messages. Her experience includes design and development of ads, annual reports, brochures, outdoor boards, Web sites and multi-media campaigns for business-to-business and business-to-consumer clients.
Tracy is personally committed to her community, volunteering her time to teaching Fort Worth Independent School District’s Vital Link kids how to create their own advertising campaigns. She received special recognition from FWISD for her multi-year participation in the district’s school and community partnerships program.
Tracy graduated from the University of Illinois at Urbana-Champaign with a B.S. in advertising, then from the University of Texas at Austin with an M.A. in advertising. She was immediately hired by DDB Needham, Dallas, as an art director in 1995, and later signed on with Witherspoon in Fort Worth, where she was promoted to senior art director/Web designer in 2000.
Soon after the birth of her daughter in December 2003, Tracy began providing art and design services on a freelance basis. She has since handled a variety of accounts, including projects for prominent advertising agencies as well as national corporations, small start-ups, non-profit organizations and individuals.
The creation of Tracy Fannin & Co. has allowed Tracy to use all her talents in both art design and PR/marketing in a more congruent and cost-effective manner for her clients.